Bloomington 13 at Mall of America
401 South Avenue,
Minneapolis,
MN
55425
401 South Avenue,
Minneapolis,
MN
55425
10 people
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The picture in your link isn’t the marquee, just one of the two box offices. The big marquee stretches across the top of that end of the mall and can be seen from anywhere in the amusement park. All neon lines and stars and the (now) AMC logo. True it still doesn’t list movies now showing.
Small trivia item about the marquee…The two stars that blink in the middle were used to line up one of the hanging Lego spaceships below, as if the spaceship is shooting the stars.
Rumor had it the first few years it was open it was the most profitable site GCC had nationwide, and managers made more money on concessions commission alone than their previous base pay running other sites in town.
No idea how it stacks up now. I have to imagine the lack of stadium seating hurts it. It’s been years since I saw them running either of the hallway satelite concession stands.
You would think they would need a bigger marquee to advertise what movies are playing.
Here is a photo to the entrance to the theater
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At one time, the Mall of America 14 was among the most profitable theatres in the nation. It was the first wildly big complex in the Minneapolis area. During the special screening of D2: The Mighty Ducks, the MOA14 became Minnesota’s first theatre to utilize Dolby Digital sound. Opening on the cusp of the digital sound age, it received a modest opening treatment, with (as my memory serves) half dolby stereo, half kintek… to half digital, four dolby and three kintek as of their buyout by AMC, and supposedly all digital under AMC. I believe one house remains THX certified. Otherwise, a basic GCC setup with Cinemeccanica projectors & AW3 platters.
MOA14’s seating is barely sloped, making it somewhat of a dinosaur among stadium mall theatres like Southdale & Eden Prarie down the road. The last time I was there in 2004, #7 had several blown speakers. It still receives attendance appropriate to its location. But there is talk that AMC may sign on to build a larger complex in MOA’s planned expansion north towards Ikea.
Much of the fanfare from its first decade has died down. Fewer special events & celebrity appearances take place than before. But, with the dubious distinction of being on-site, the MOA14 remains popular with some shoppers.
The small marquee is because the theater is big enough that they figure it doesn’t need one, even more so now that it’s AMC.
It’s rather curious that the small marquee for this theatre is actually indoors… facing the atrium/amusement park portion of the mall.