53 E. 11th Street,
53 E. 11th Street,New York, NY 10003
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This became the Soho Cinema on April 23rd, 1971. Grand opening ad already up.
Apparently it was the SOHO for a few months before it became the SOBO.
In keeping with “Yellow”, the Evergreen also showcased Godard’s Weekend. The theater was almost too intimate for that film.
The premiere reserved seat venue for I AM CURIOUS (YELLOW) is now a church???
I just did a spit take all over my computer!
In the early 70’s this was running gay porn as the Sobo Theatre
The 162 seat Evergreen started showing movies in early 1968 with FINNEGAN’S WAKE as an outlet for Grove Press Releases. It had previously run plays as the Renata. Its claim to fame was the opening of I AM CURIOUS (YELLOW) along with Cinema Rendezvous and it offered mail order reserved seats. The film played on and off for over a year. By 1970 Grove Press also moved into the Bleecker Street and temporarily renamed that the Evergreen Bleecker as well. It was caught up in a three cinema obscenity trial for showing the film CENSORSHIP IN DENMARK and by 1971 had reverted to live shows.
I seem to remember an Evergreen Films distributorship from this period, theatrical and non-theatrical, specializing in off-beat product…associated with Evergreen Books, perhaps.