Texas Music Theater
120 E. San Antonio Street,
San Marcos,
TX
78666
120 E. San Antonio Street,
San Marcos,
TX
78666
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I was a projectionist at the Holiday mid to late 60’s. It did not become a twin until the early 70’s. Owned by Zimmerman Theaters, an independent. Earlier was named the Texas Theater.
See my photographs of the building as the Texas Music Theater, taken in September 2011.
As others have noted, this theater is the same as the Palatium Theater which has a separate listing here on CT. The theater is about to reopen as the Texas Music Theater; the new official website is http://texasmusictheatersanmarcos.com/.
According to the information on that site under the Venue tab, the theater opened as the Plaza in 1952. It was in 1958 that it was remodeled as a twin theater and renamed the Holiday. It became Gordo’s after it its life as a cinema.
The theater should now be listed as Texas Music Theater. The status of the theater should be open; Function: Live performances, with AKAs of Plaza, Holiday, and Palatium. There is an article about its reopening in its new role here: View link.
Nice photos of the Holiday Theatre/Grill.
This is the same building that is listed as the Palatium Theatre in San Marcos, TX
As of March 1, 2009, it is going to be converted to a nightclub.