North Valley Plaza 3
2255 Pillsbury Road,
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Previously operated by: United Artists Theater Circuit Inc.
Previous Names: UA Cinemas I, II, III
When opened as the UA Cinemas I, II, III on August 4, 1972, this was Chico’s first multiplex theatre. It closed in 1998, part of the gradual withdrawal of the United Artists chain from Chico, a market it had dominated for decades. The former North Valley Plaza 3 has been somewhat altered and now houses a church.
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