Mary Pickford Theater

36-850 Pickfair Street,
Cathedral City, CA 92234

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Showing 12 comments

davidcoppock on May 8, 2018 at 10:29 pm

Have any of Mary Pickford or Charles(Bubby) Rogers movies ever been screened here?

juwster on May 8, 2018 at 5:26 pm

I was told by the theatre today, May 08, 2018, that the Mary Pickford memorabilia has been removed by her family. If possible you may want to update the description of this theatre as the only reason I went back for a second time was because I found your website stating these items were there. Thank you!

rivest266 on January 11, 2017 at 4:20 pm

8-page opening section, largest ad ever for a cinema in the valley.

Found on

Something about North American Cinemas.

Found on

Also, an grand opening ad in the photo section.

nobodyimportant on December 29, 2016 at 10:50 pm

As of 2016, it appears that D'Place Entertainment is currently managing the theater.

sunflower62 on April 10, 2014 at 12:25 am

UltraStar Cinemas took over management from SR Entertainment sometime in 2011, of both the Mary Pickford 14 and the Desert IMAX across the parking lot. Information is at their official website:

monika on March 28, 2011 at 7:14 pm

The above link to the theatre’s website doesn’t work. Here’s the proper link: View link

CSWalczak on May 1, 2010 at 11:43 pm

Well, the Pickfair address above is the one for the theater according to the SR Theaters website. The theater is built along one edge of what amounts to a modern take on a town square; a Cathedral City municipal building is almost adjacent to the theater. It is possible that the segment of the drive that runs in front of the theater may have been renamed Pickfair from Civic Center Drive. Having been there, I can assure you that the pictures are indeed of the Pickford Theater.

(Cathedral City, a part of the Greater Palm Springs area, does not really have any real religious significance per se; it was named for Cathedral Canyon, which somewhat resembles a cathedral).

Ret. AKC (NAC) CCC Bob Jensen, Manteno, Illinois
Ret. AKC (NAC) CCC Bob Jensen, Manteno, Illinois on May 1, 2010 at 8:08 pm

Notice in the below Cinema Tour Site that the street listed is:


and the town is:


The address number is exactly the same, so I think the 19 photos are for this theater. What do you think?

Notice the outside signs just say, PICKFORD THEATER.

Mike Rogers
Mike Rogers on April 21, 2010 at 5:09 pm

Yes,I had no idea she was from Canada.

TLSLOEWS on April 21, 2010 at 11:28 am

Interesting CWalczac,I did not know that.

CSWalczak on April 20, 2010 at 8:03 pm

No, the theater shows films of all ratings (except perhaps NC-17). It is a very well-appointed, comfortable modern multiplex, and the little museum area devoted to Mary Pickford and her husband, Charles “Buddy” Rogers is a unique touch. (I have always thought it a bit odd though that Mary Pickford, though known as “America’s Sweetheart,” was Canadian by birth).

Mike Rogers
Mike Rogers on April 20, 2010 at 6:19 pm

Well i know they will book only G-Rated fare.