Plaza Theatre

1018 Hidalgo Street,
Laredo, TX 78040

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Additional Info

Previously operated by: Rowley United Theatres Inc., United Artists Theater Circuit Inc.

Styles: Streamline Moderne

Nearby Theaters

Plaza Theater...Laredo Texas

Opened prior to 1950, the Plaza Theatre, with its large, Art Moderne style vertical marquee visible up and down Hidalgo Street. By 1957 it was operated by Rowley United Theatres Inc. It was carved into three small auditoriums in the early-1970’s (two on the main floor and one by closing off the balcony) when it was operated by United Artists.

The Plaza Theatre is currently closed.

Contributed by Bryan Krefft

Recent comments (view all 16 comments)

fantom
fantom on May 14, 2007 at 6:54 am

Athena, it might look good, but it does not look authentic. The Plaza I remember did not have a computerized panel telling you the time of day. It might be contemporary but it is not historically correct.

HGarcia78040
HGarcia78040 on July 3, 2007 at 11:34 am

Athena, do you know when the Plaza Theater might open? I can’t wait for the grand opening its so exciting that the movie theater is coming back. I used to go alot to the Plaza Theater to go watch movies with my grandfather, and cousin’s when I was little child. The last movie I saw at the Plaza Theater was Top Dog, that was the movie that actor Chuck Norris comes out within the movie. I also like the way that they restored the Plaza Theater, moreover its good that they brought it back with a sense of style being that its up to date with time, and would also attract tourism back to Laredo’s Downtown area, that would be also good for business within the community.

Marci
Marci on July 9, 2007 at 5:37 pm

I too am looking forward to the re-opening of the Nostalgic Plaza Theater. It is a beautiful building and I am glad that it has been considered to be restored and add more of our original architecture and history to the downtown area.

Michael Furlinger
Michael Furlinger on March 21, 2008 at 7:46 pm

a little old school with a modern touch…very nice1

DavidZornig
DavidZornig on March 12, 2009 at 2:29 pm

Wow, 6 mil. I almost want to say they should seek a second opinion.
Sounds like an awfully high figure.
Seems like four of those things in the itemized breakdown should be included in the first figure.

fantom
fantom on March 12, 2009 at 4:04 pm

You know Laredo, everyting is a rip-off. The theater was bought to benifit the few who think live theater will be attended by the masses. But it seems they ran into a little unforeseen problem by the name of asbestos. So where will the money come from to clean up the asbestos first; only the shadow knows. Seems the only winner here was United Artist who cleverly got rid of a dilapitated building in need of much repair.

DavidZornig
DavidZornig on March 12, 2009 at 5:20 pm

Ahhh-sbestos. I completely forgot about that too. As I recall they used to lace it through the plaster back in the day. Covered by lead paint of course.

I always wondered how they preserved original plaster work, when asbestos was in it’s very fiber of being.
I’ve heard the term “encapsulate” used, but that was basically just covering the offending area up.

Not sure what they can do to remove it, and still keep any given plaster’s detail.
Maybe they could just coat it with some type of clear epoxy. That should work. Cough, cough.

fantom
fantom on March 12, 2009 at 5:26 pm

The figures we see on that site relate to estimates made in 2003, if we figure in inflation, I think 6 million dollars might not be enough. Not now not in the future. With things being the way they are at the moment, I think it will be very hard to aquire funds. What the site does not reveal either, is the fact that the theater was purchased using re-programed funds earmarked for South laredo projects. As always the rich slicking the poor. I say forget expanding the theater to live performances and leave it as a movie theater only. Much of the expense will go into purchasing adjacent properties to accomodate space needed for live theater. Now how many of you are dying to go downtown to see a live performace; when we have brand new facilties at both the community college and TAMIU.

DavidZornig
DavidZornig on July 22, 2018 at 8:18 pm

1964 photo & copy added credit Nora Flores. “My aunt and several others waiting in line to see "A Hard Day’s Night” on opening day."

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