711 7th Avenue,
New York, NY 10036

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Additional Info

Previously operated by: City Cinemas

Functions: Retail

Previous Names: Agee 1 & 2, West Side Cine 1 & 2, Cine 1 & 2, Lesser Cine Twin, Fantasy Twin Theatres, Jocx Cinema, Show Follies Center, Sage Theater

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This theatre started life in the 1970’s as a Spanish language twin. Only the box office was on street level, everything else was down a flight of stairs in the basement. It then became porno, known as Cine 1 & 2.

Suprisingly in the mid-1980’s it went back to showing commercial movies as the Lesser Cine Twin. It started out showing second and third rate first run (“Garbage Pail Kids”, “He’s My Girl”). The grosses were never great but the theatre being open to 4AM helped the box office. Then the owner made a deal with City Cinemas for almost two years. One of the “Lethal Weapon” movies actually opened here first run on Broadway in both of its screens.

It became the Fantasy Twin Theatre. In the late-1980’s, another screen, possibly located in a space upstairs operated as the Jocx Cinema screening Gay male porn. A fourth screen was also in operation.

The theatre then went back to porno renamed Show Follies Center, and then Peepland. This operated until the city’s huge cleanup of Times Square. Around 2002, at least part of the theatre space was converted into an Off-Off Broadway theatre space and events venue, known as the Sage Theater. This was a short lived venture, and the building is now used selling tourist souvenirs and t-shirts.

Contributed by RobertR

Recent comments (view all 51 comments)

Mike (saps)
Mike (saps) on August 24, 2007 at 6:34 am

And to see the posts of old newspaper movie ads is a real treat, too.

Ed Solero
Ed Solero on December 12, 2007 at 4:20 am

I think an AKA should be added here for Show Follies. The 1993 image I posted back on September 12, 2006, shows that the marquee boasts of “4 Theaters” showing “8 (XXX) Movies.” These may well have been video projections, but they were projections of feature movies nonetheless and would qualify as cinema (albeit in its absolute lowest form). AlAlvarez also posted of a Jocx cinema located at this address and advertised in a 1989 issue of the Village Voice as featuring all-male porn. I presume that these programs were presented in a separate area (perhaps upstairs) from the original Cine 1 & 2 auditoriums during the West Side Cine days. This space was likely re-used when Richard Basciano took over the entire facility and opened up as Show Follies.

Al Alvarez
Al Alvarez on April 13, 2009 at 4:25 pm

As the Fantasy Twin, although I don’t remember it being called that.

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RobertR on April 17, 2009 at 8:40 pm

That pic above as the Fantasy I believe was the last time it was used as a theatre. Here it is as a Spanish Twin
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KingBiscuits on June 10, 2009 at 12:44 pm

Some films that the Cine Twin played in 1987 (the first year that the theatre was listed in the New York Times):

Platoon (second run)
Commando Squad (first run)
Beverly Hills Cop II (second run)
Dragnet (second run)
Snow White and The Seven Dwarfs (first run)
Adventures In Babysitting (second run)
Can’t Buy Me Love (second run)
The Garbage Pail Kids Movie (first run)
He’s My Girl (first run)
Barfly (second run)
Teen Wolf Too (second run)
The Stranger (first run, Manhattan exclusive)
Home Is Where The Hart Is (first run, Manhattan exclusive)
Leonard Part 6 (first run, on both screens)

KingBiscuits on June 12, 2009 at 4:15 pm

The theatre began its association with City Cinemas around November or December 1988. The first two movies I noticed on the City Cinemas block ad printed were Crossing Delancey and Mystic Pizza (both films deep into their runs).

DavidZornig on September 5, 2015 at 4:28 pm

Undated marquee photo added, photo credit Stephen Harmon.

DavidZornig on November 9, 2016 at 2:11 pm

1978 photo added courtesy of Al Ponte’s Time Machine – New York Facebook page.

Al Alvarez
Al Alvarez on July 4, 2017 at 5:00 pm

Looking at the photo section it looks like Show Follies and Peepland were next to each other at the same time and that Peepland was NOT another name for this theatre.

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