Strand Theatre
212 Monroe Avenue NW,
Grand Rapids,
MI
49503
212 Monroe Avenue NW,
Grand Rapids,
MI
49503
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Granted that you cannot see much of the Strand Theatre in this picture but the 1922 city directory confirms it was next door to H.M. Brock & Co.
GR Public Museum collection:
https://lh3.googleusercontent.com/-Ed5ltbVWUjY/TZ84dLOo8EI/AAAAAAAAMIg/DSKBrKMXou0/s421/0000668.jpg
The trade journal The Moving Picture World reported in its issue of August 21, 1915, that the Strand Theatre on Monroe Avenue in Grand Rapids was scheduled to open on Labor Day.