721 Clay Street,
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Strand Theatre (Official)
Previously operated by: Gulf States Theaters, Paramount-Gulf States, Paramount-Richards Theatres Inc.
Functions: Live Performances, Movies (Independent)
The Strand Theatre was opened in 1934, when seating was listed at 300. The balcony seating was for African-Americans which had its own entrance on the side of the building. It was operated by Paramount-Richards, Paramount-Gulf Theatres and finally by Gulf States Theatres. The theatre closed in the late-1960’s.
It was taken over by the Westside Theatre group and reopened on June 17, 2011.
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Here is the web site for the Strand Theatre, which says “[t]he Strand opened in the Adolph Rose building in 1934. It closed as a movie theatre in the 1960’s and has been recently brought back to life through the efforts of the Westside Theatre Foundation.” The Strand presents both live performances and movies.
A vintage postcard and several pre-renovation interior photos of Vicksburg’s Strand Theatre can be seen on this web page.
The box office has been retained in the renovation, as seen in this post in the weblog of Adolph Rose Antiques, the shop that shares the building with the Strand. No word on whether or not they’ve kept the wooden seats.
The Strand was a segregated theatre with persons of color seated in the balcony after they had entered through a side door.