Valley Drive-In

2212 E. Main Street,
Farmington, NM 87401

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Additional Info

Previously operated by: Allen Theatres

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Valley Drive-In

The Valley Drive-In was opened on August 11, 1954, with Alan Ladd in “The Iron Mistress” & George Montgomery in “The Texas Rangers”. It was operated by Russell Allen & Kenneth Crawford. Listed in the Film Daily Yearbook’s until at least 1968.

The theatre is now demolished, and a storage unit now occupies the site.

Contributed by A.L. Vazquez-Hernandez

Recent comments (view all 5 comments)

Kenmore on November 4, 2017 at 11:48 am

Found It!

The drive-in entrance was located at 2212 E Main St,
Farmington, NM.

Today, most of the property is now Valley Storage. A Bank of America and a Spa dealership straddle the old entrance. There is no trace of the drive-in remaining.

(Note: The drive-in mentioned in the description appears to be the Apache, which was demolished and replaced by a Wal-Mart.)

MichaelKilgore on November 21, 2019 at 2:06 pm

Motion Picture Herald, Aug. 14, 1954: “Russell Allen is building a 350-car drive-in, with CinemaScope, at Farmington, N. M., and hopes to have it in operation by Sept. 1.”

MichaelKilgore on January 9, 2020 at 7:59 pm

The May 7, 1955 issue of Boxoffice included a full-page story on the Valley, with photos, about owners Russell P. Allen and Kelly P. Crawford built it with lessons learned “from the operation of the Apache Drive-In which they opened three years earlier”.

MichaelKilgore on January 18, 2020 at 8:07 pm

Boxoffice, Jan. 6, 1958: “Russell Allen and Kelly Crawford are staring their third drive-in at Farmington, N. M. The new ozoner, to be named the Oasis, will accommodate 986 cars, and employ all of the latest improvements. … It will be located on a new highway being built into the city. The Apache was built in 1952, and was expanded into a twin last year, and the Valley was finished in 1954.”

MichaelKilgore on August 29, 2022 at 10:55 am

I just posted the Valley’s opening night newspaper ad from August 11, 1954. Its first program was “Iron Mistress” with Alan Ladd and “The Texas Rangers” with George Montgomery.

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