Atlantic Drive-In

6733 E. Black Horse Pike,
Egg Harbor Township, NJ 08234

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Additional Info

Previously operated by: Frank Theatres, Walter Reade Theatres

Architects: Jack K. Vogel

Nearby Theaters

Atlantic Drive-In exterior

The Atlantic Drive-In was located on E. Black Horse Pike in Egg Harbor, N.J., close to Pleasantville. It was opened by Walter Reade Theatres Inc. on June 16, 1950, with Alan Ladd in “Whispering Smith” and Kirk Douglas in “My Dear Secretary”. The marquee and name-sign of the theatre featured a ‘flashing’ lighthouse.

The Atlantic Drive-In operated as a second-run theatre screening double bills, and it had a capacity for 900 cars. There was a play area, which included pony rides, and there was a television room.

In 1965 the original drive-in was moved far back from the street following the construction of the Shore Mall. It reopened on July 1, 1966. Later on, the Towne 4 theaters were built in front of the drive-in. The enclosed theaters and the drive-in co-existed until the mid-1980’s, when the drive-in closed. The screen were demolished in 1985. The Towne 4 became the Towne 16 and it too has been demolished.

Contributed by Ken McIntyre

Recent comments (view all 42 comments)

rivest266 on August 25, 2013 at 10:41 am

1970 USGS aerial photo uploaded showing the Town cinema (as a twin)

rivest266 on August 25, 2013 at 10:48 am

1951 aerial photo uploaded, They must had moved the drive-in to make room for the shopping mall by 1969.

Drive-In 54
Drive-In 54 on January 6, 2015 at 1:42 pm

Please up date the address to 6733 E Black Horse Pike.

Crazy Bob Madara
Crazy Bob Madara on September 29, 2020 at 3:19 pm

The theatre was located in Egg Harbor TWP., not Egg Harbor city. The theatre had a Pleasantville address, because EHT had no PO at that time

rivest266 on March 7, 2023 at 6:37 pm

Last season: 1985.

Crazy Bob Madara
Crazy Bob Madara on March 7, 2023 at 10:57 pm

I managed & projectionist in 1985. Still used Ashcraft Super Corelites Carbon Arc lamps & Century 35mm heads.

rivest266 on March 8, 2023 at 8:36 am

Closed for reconstruction to make room for the mall in 1965 and reopened on July 1st, 1966, after a complete rebuilding. Grand opening ad posted.

NJIrishguy on August 3, 2023 at 12:57 am

My family loved the Atlantic Drive In, one of the first movies I remember seeing was The Amityville Horror, I loved the intermission breaks, great memories that I’ll never forget.

Mikeoaklandpark on August 3, 2023 at 5:17 pm

I saw The Poseidon Adventure there

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