Fad Theatre
Main Avenue,
Brookings,
SD
57006
Main Avenue,
Brookings,
SD
57006
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The Fad Theatre was opened by 1914. The theatre seated 350 and closed in 1954. The building is now used for retail.
Contributed by
Chris1982
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Recent comments (view all 4 comments)
The Fad Theatre is one of two movie houses listed at Brookings in the 1914-1915 American Motion Picture Directory, the other bing the Pleasant Hour Theatre.
306 is an empty lot on the 1916 map. There was a small wooden storefront there in 1911. This contributor routinely has the wrong locations. The two theaters on the 1916 map are an opera house at 505, which would have been replaced by the College, and a smaller building at 416 Williams (now 4th). That building is still there, and that portion is a laundromat.
Assuming the dates are correct, this has to have been the theater at 416 4th St. The opera house was demolished around 1940.
I wonder if this item from the August 9, 1913 issue of Motogrpahy was about the Fad Theatre? “C. C. Frie, formerly of Ida Grove, has sold out his moving picture show at Eldora and has gone to Brookings, S. D., to locate. He is erecting a new building for a show at Brookings and will have a fine little theater.”